Over the past several weeks, I've pointed to the importance of maintaining or even increasing the resources available for people who are working together at the block level in their neighborhoods and towns. I've been talking about the supply side of the grantmaking equation - assuming that the demand for resources will be greater than ever, and that people are ready to be more active than ever - responding to a new set of challenges (foreclosures, for example).
What I just heard, however, was that at least in Detroit, demand for small grants is down.
What? And why? Here's a thumbnail of the picture that Lisa described:
- People are now taking second jobs, working longer hours and doing what it takes to deal with their own personal financial woes in the "spare time" that they have devoted or would otherwise devote to their neighborhood and community.
- The actual hard costs associated with "doing" are going up. Cost to rent space for meetings and events has nearly doubled (probably in response to falling revenues in other areas - churches and community centers are struggling to make ends meet too). Transportation costs are way up.
- There is less pocket change to add to the till. People who have been contributing money from their pockets to pay for the little things that go with doing things as a group of neighbors just don't have the extra money to contribute. So they're not stepping forward.
- More informal groups are taking steps to become "official", seeking their 501(c)(3) status - thinking that this status will put them in line to receive the bigger grants that they now need to handle higher costs and less volunteer time. So now these groups will be competing with established, fund-raising-savvy nonprofits who themselves are struggling for survival in this environment of diminishing resources. Yikes.
But it's not that easy. Lisa also said that people are saying that they want to be involved, that they are wishing for a time when they can once more be involved. They're sorry that they can't make it work right now. The demand is in their hearts, but the barriers that are in their way have become too large to hurdle.
If it's about more about roadblocks than demand, how do funders respond to the combination of factors that is making it challenging for people to step out as active citizens?
Here are a few things that Lisa says they are doing in Detroit:
- more outreach - both to new groups who might not be aware of the opportunity to seek funding and to groups who have been doing the work for a while and have some maturity and experience navigating ebbs and flows of participation and dollars;
- more outreach to businesses - investigating options such as using the number of groups receiving grants to negotiate some "joint purchasing" deals that might make it possible for groups to get better prices for things they need;
- more and deeper conversations at grantmaking committee meetings about the challenges that groups are facing;
- revisiting questions such as how often a group should be eligible to receive funding, whether stipends should be awarded to volunteers, what "out of pocket" expenses are eligible for reimbursement, etc.
But this is one case in one place. I'm interested in hearing what are you are seeing on the "demand" side of the small grants equation? And what are you doing to clear away the new or more daunting barriers that people are encountering?